Tag: VisitBritain
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VisitBritain announces its Business Events Growth Programme supported 62 events in 18 cities to boost economy
VisitBritain’s programme to support Britain to secure international business events and increase delegate attendance has resulted in a boost to the economy of £45.5 million, with 62 business events supported in […]
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VisitBritain explores event impact at its Association Conference in Edinburgh
VisitBritain, in partnership with MeetEngland, Meet in Wales, VisitScotland Business Events and the Association of British Professional Congress Organisers (ABPCO) explored the importance of ‘impact beyond the plenary’ at its […]
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West Midlands: business events contribute £1.9 billion to regional economy
New research into the impact of business events to the West Midlands reveals that the region is returning to 2019 business levels quicker than the UK average. In its latest report for the West Midlands Growth Company, data compiled by RJS Associates shows that the region’s business events performance in 2022 – which includes meetings,…
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VisitBritain: Tourism Minister attends Ambassador Reception
The reception, which was supported by The Business of Events, took place at the Institute of Directors, London, and brought together 50 attendees including British nations, cities, local ambassadors, industry stakeholders and representatives from the Department of Culture, Media and Sport.
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VisitBritain joins The Business of Events as key partner
VisitBritain is Britain’s national tourism agency, and its Business Events team has developed and maintained a strong international reputation in the global events sector. The team places a great deal of emphasis on the fact that business events are more than just tools for economic growth, they are vital drivers for culture, education, and opportunity.
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Meetings Industry Association and VisitBritain join forces for destination events
The Meetings Industry Association (mia) is partnering with VisitBritain to host two events designed to help UK destination marketing organisations and convention bureaux attract more business events and demonstrate their value and impact.
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North East awarded funding to promote the region’s experiences to international visitors
NewcastleGateshead Initiative (NGI) has been awarded a grant from VisitBritain’s GREAT Gateway Innovation Fund to market and promote North East experiences to inbound visitors from the Gulf Co-operation Council (GCC).
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In conversation: Paul Black on VisitBritain’s quest for legacy
Britain remains a strong appeal for the US market in terms of business events, while the ever-changing situation with China means that international business has not exceeded 2019 levels yet. There is a similar pattern across most of Europe: domestic events rein as international events gradually return.
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DCMS Committee slams Government for DMO funding failures
Martin Fullard analyses the DCMS Committee Report, which criticises the Government for failing to implement the de Bois Review’s recommendations.